March Madness Marketing

WRITTEN BY ALEXIS BIRD Most people associate March with St. Patrick’s Day and the beginning of Spring.  However to sports enthusiasts, March is the greatest month of the year.  March Madness has become a huge event in the sports world, due to coverage by the National Collegiate Athletic Association (NCAA), as it gives fans [...]

By |2018-06-18T20:06:05-04:00March 23rd, 2017|Marketing|

The Perfect Super Bowl Commercial

WRITTEN BY SHERRI GARCIA The Super Bowl is known for its amazing athletes and fandom comradery, but it’s also known for its amazing, sometimes wacky commercials that air between plays. In an age where memorable and competitive advertising is key to the success of a brand, we took a deeper look into what makes the [...]

By |2018-06-18T20:07:23-04:00February 8th, 2017|Marketing|

Why Cat Videos Go Viral

As an office of cat lovers, we completely understand why cat videos have dominated the Internet.  There are over 10 million cat videos floating around on YouTube. They’ve become so prevalent that the Museum of the Moving Image currently has an exhibit called “How Cats Took Over the Internet.”  An entire Internet Cat Video [...]

By |2018-01-12T18:42:24-05:00September 15th, 2015|Marketing|
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